Selected Work

Portfolio:
Five Products. Five Problem Spaces.

Five products built at the intersection of human insight, data intelligence, and AI.

SaaS Product2024-2025

Talox

A unified financial operations platform that consolidates shop management, AR, and AP into one decision layer.

A purpose-built SaaS platform for heavy equipment repair shops that combines shop management, automated AR collections, AP compliance, and Vero AI financial intelligence into a single platform.

View Case Study

SaaSHeavy EquipmentAI

Passion Project2025

NatureFirst

Signal-driven species identification at the point of discovery.

A nature discovery companion that consolidates flora and fauna capture into one intelligent platform, using AI to identify species and provide rich ecological context.

App Categories Unified

<3 sec

Identification Time

Case StudyLive App

Passion Project2025

Anertia

A self-discovery engine that surfaces authentic professional signal.

A personal narrative platform that helps individuals reconnect with their authentic professional identity: surfacing overlooked accomplishments and helping people articulate their unique story.

Case StudyLive App

Business Prototype2025

C-4 Command

A decision engine that scores every customer and tells dealers what to do next.

A dealer intelligence platform that transforms raw customer data into precision-targeted campaigns using persona modeling and life event triggers: turning advertising spend from guesswork into a data-driven growth engine.

OEM Programs Certified

15+

Life Event Trigger Types

Case StudyLive App

Case Study2025

NexusStream

Config-only data lake architecture that replaces manual vendor integration at scale.

A data lake integration engine built as a case study in scalable vendor connectivity for the promotional products industry: demonstrating how a schema-driven, config-only architecture could replace manual API integration at scale.

API Standards Covered

Connector Types

Case StudyLive App

How I Work

The Process

Discover

Human Centered Design sessions, user research, and stakeholder interviews to understand the real problem: not the stated one.

Define

Persona development, life event trigger mapping, and data analysis to frame the opportunity with precision.

Build

Rapid prototyping, iterative development, and data-driven roadmapping to ship products that actually work.

Portfolio:Five Products. Five Problem Spaces.

Talox

NatureFirst

Anertia

C-4 Command

NexusStream

The Process

Discover

Define

Build

Portfolio:
Five Products. Five Problem Spaces.